In honor of MAXIM Magazine's 100th issue, they've super-duper-sized their Eva Longoria cover and sprawled it across a Las Vegas Desert. It's so large that satelites in space can see it. I'm serious.Check out the car at the bottom of the photo used for scale and the headline that reads, "THE ONLY MAGAZINE BIG ENOUGH TO BE SEEN FROM SPACE -- AND ONLY IN VEGAS!"
Yes, this P.R. stunt was a huge waste of money, time and effort, but I find it kind of brilliant. What do you think? Pointless and weird? Innovative and clever? Weigh in!
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